Ever since cannabis was legalized in Canada, it’s become more and more common to hear someone share a story about how cannabis has helped improve their wellbeing. These positive experiences can be attributed to the cannabinoid molecules within the cannabis plant. You have probably already heard about THC, the most well-known cannabinoid in cannabis, and the one that gives you that psychoactive feeling of being high. The lesser known – but increasingly popular – cousin of THC is called cannabidiol, or CBD.  Unlike THC, CBD provides many of the benefits associated with cannabis without the psychoactive affects.

Over the past few years I’ve been lucky enough to work with members of the cannabis community. Their knowledge, combined with many anecdotal experiences recorded by those using CBD, introduced me early on to the powerful positive effects of cannabidiol. As someone who considers himself health-conscious, I was intrigued about the application opportunities for CBD. How can it help us be our most healthy selves, in all senses of the word?

CBD’s most celebrated effects are the reduction of pain, inflammation, stress and anxiety. In the context of health, it’s clear that these applications are broad. Looking to fitness, we see distinct opportunities for CBD to assist in preparing the body for an upcoming workout or activity and then supporting in post-workout recovery.  CBD has a number of properties that can support wellbeing when putting stress on the body during physical activity.

By Keenan Pascal, CEO of Token Naturals